Ben states: June 28, 2016 at six:36 pm Hello Suleyman, You will be speaking about two distinct roles; sales teams at an SSP commonly promote the SSP’s know-how platform to other publishers. That is, they register supply for their Trade and compete with other SSPs for a similar publisher inventory. Then you really’ll have folks who work one other side of the industry, and check out to combine with bidders who'll purchase that supply. I'd characterize the bidder / demand side much more as enterprise development persons although, due to the fact ordinarily there’s no price for prospective buyers plus the SSP will make revenue by getting a small cut of each advert publishers on their own platform market, commonly in The ten – 20% assortment.
I’ve study quite a few posts on your web site and I really like them. Thank you so very much to the insightful data! I have an understanding of ssps combination diverse publishers’ stock and promote to diverse exchanges/dsps.
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I'm questioning what an SSP salesman do. I suggest when an SSP corporation connects with all adexchanges, advertisement networks and DSPs on the market, an SSP salesman just find new publishers like an ad community.
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